Remarkable Retail

Hype Meets Retail Reality with Sucharita Kodali, VP and Principal Analyst, Forrester Research

Episode Summary

One of retail's most insightful minds makes her triumphant return to the pod. Sucharita Kodali, Forrester's Principal Analyst, was our very first guest when we launched the podcast in September of 2020, and now she's back to separate the hope from the hype on key topics like the important difference between e-commerce and digital commerce and the critical role of digital influence on brick-and-mortar performance. But before our interview we unpack the week in retail news brought to you by Scayle, the fastest-growing enterprise commerce platform in the world.

Episode Notes

One of retail's most insightful minds makes her triumphant return to the pod. 

Sucharita Kodali, Forrester's Principal Analyst, was our very first guest when we launched the podcast in September of 2020, and now she's back to separate the hope from the hype on key topics like the important difference between e-commerce and digital commerce and the critical role of digital influence on brick-and-mortar performance. She also gives us her fun and fascinating perspective on how Amazon is different under Andy Jassy, where retail media networks are headed, the challenges in online grocery, luxury's future, and a whole lot more. We also get a bold prediction about Temu and rocket through a lighting round of hot-takes.

But before our interview we unpack the week in retail news brought to you by Scayle, the fastest-growing enterprise commerce platform in the world.

We kick things off with the implications of the latest news on inflation, before discussing Forrester's remarkable prediction on the dominance of Walmart and Amazon. We then move to two pieces of interesting Amazon news, discuss Couche-Tard's rebuff by 7-Eleven, ponder Big Lots bankruptcy, before wrapping up with two noteworthy quarterly earnings announcements.

 

About Scratch Event DJs

For over two decades, retailers like Nordstrom, Hugo Boss, Sephora and Nike have trusted Scratch Event DJs to boost vibes, drive sales, and immerse store guests in each brand’s unique identity. The Scratch team curates talent from their proprietary global network of top-tier local DJs to deliver energizing experiences that keep people coming back for more – for any event, any time, anywhere. 

Website Link:scratcheventdjs.com
Linkedin: https://www.linkedin.com/company/scratch-music-group/
Instagramhttps://www.instagram.com/scratcheventdjs/